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Soma for the Globalized Minds

The world over, people using the Internet click on the same icons, use the same shortcuts in email and chats, connect with people through the same Facebook modalities. This is the globalization of minds. In the process of the digitalization of reality, regardless of content, we use predominantly the same limited mental channels and interact with the same tools.

We bring the same attitudes, gestures and procedures to working, dating, shopping, communicating with friends, sexual arousal, and scientific research. And most of these activities are impoverished by this phenomenon. Everything is seen as an information system, from the digitalization of territory (like Google Earth and augmented realities software) to our biology.

Judæo-Christian culture places nature and the world of matter at man’s disposal. Acting on them is a way to garner good deeds and regain the lost perfection of Eden. In this culture that has considered miracles as proof of the existence of God, we have developed technologies that resemble the miraculous and the divine. We are compelled to welcome the advent of new technological tools with the rhetoric of peace, progress, prosperity and mutual understanding.

The telegraph, telephone, radio, TV and other media have been regarded as tools for democracy, world peace, understanding and freedom of expression. The Internet is just the latest in a succession of promising messiahs. Yet we don’t have more democracy in the world. In fact, big media and big powers are even stronger, while freedom of expression has ceded to control by corporations and governmental agencies.

The Internet, like TV, is entertaining, dumbing people in their own separate homes where they will be unable to question the system. More than TV whose attractions are framed between the beginning and ending time of a show, the Internet, video games and smartphones have no structural pauses or endings. Hooked on a “real-time” stream of information, they take us farther away from both the real and the appropriate time frames.

The Internet might already be the new soma for a society experiencing economic and environmental degradation. But with the huge economic and psychological interests connected to it, criticizing its effect is akin to cursing God.

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This work is licensed under a Attribution-NonCommercial-NoDerivs 3.0.